How To Maximize The Resale Value Of Your Home

How To Maximize The Resale Value Of Your HomeThere are a few things to consider, when selling a home, that will help you maximize your potential for a better sales price. Seasoned real estate professionals are one of your best resources for these tips.

The Buyer’s First Impression Is Emotional

The first goal is to improve the buyer’s first impression when they see photos or a video of the home, do a drive-by, or make an appointment to view the home. Work with a real estate agent on staging the home and pay particular attention to curb appeal.

Staging means that a home has no clutter. Remove any personal items (family photos, toys, pets, etc.). Make closets less than one-third full. Make sure the home is immaculately clean. Use nice decor and minimal furniture.

Logical Backup For The Buyer’s Emotions

Once a buyer has a positive emotional reaction to the home, then to cement the deal at a good price, offer logical backup to support the emotional reaction. Create a handout that lists the amenities and positive attributes of living in the neighborhood, such as good schools. If possible, sell the neighborhood and the community along with the home.

Answer a buyer’s, often unspoken, question of “Why should I live in this area?”

Like-New Condition

Homes that are in perfect condition usually sell for a premium price and may attract multiple purchase offers. Make any repairs that are necessary to ensure all the systems in the home are in working order.

Another confidence builder for a buyer is when the seller reimburses the fees for the inspections needed, from the escrow closing. Let the buyer choose the inspection companies from a pre-approved list that is acceptable for the seller.

Kitchen and master bathroom upgrades usually have a positive impact on the sales price. New appliances can be included in the sale and covered by a home warranty.

Go Green

Homes that are energy efficient and have an alternative energy system, such as solar, are usually more desirable. This is especially true in parts of the country where the monthly utility bills are very high. Add information about the savings on the monthly utility bills, when compared to other homes that are not green, to the home’s selling brochure.

Summary

Top-selling real estate agents know that homes with these characteristics usually command the best prices, receive more offers, and spend less time for sale on the market. Another benefit is that agents get excited about listing high quality homes. They typically feature them prominently in their listings from the agency, on their website, and in all other marketing efforts.

If you are in the market for a new home or interested in refinancing your current property, be sure to contact your trusted home mortgage professional.

3 Ways To Add Emotional Cues For A Quicker Sale

3 Ways to Add Emotional Cues to Make Buyers Feel at Home for a Quicker SaleThere are a lot of ways you can effectively stage your home to snag the attention of potential buyers, but there are often a few extra things you can do to really engage the senses of your guests. If you’re hoping for an instant offer and are pulling out all the stops to sell your home, here are some ways you can emotionally engage with visitors to your home.

Carefully Choose Your Color Scheme

You probably already have a fairly distinct color palette in your home, from the couch you’ve purchased to the tone of your paint, but that doesn’t mean you can’t spice it up with a few carefully chosen pieces. Neutrals like white, brown and grey are a great place to start, but instead of letting the room speak for itself, add a punch of color – like bright pillows or a bold throw – that will add instant appeal and make your home a little more memorable. Just remember that it’s important to use colors and patterns that aren’t too bright, as these can overwhelm your space.

Remove Your Most Personal Items

Many homeowners think it’s a great idea to have a lot of personal items around to draw people into their house, but too many items like this can actually distract your guests and may even make them feel uncomfortable. Before organizing your open house, ensure that you remove excess personal items like fridge photographs and frayed posters. Instead, stick with items like artwork or coffee table books which will still exude personality but won’t make potential buyers feel like they’re intruding.

Consider The Sense Of Smell

The senses are often drastically under-appreciated when it comes to staging your home, but they can actually go a long way in getting a lot more interest. Because smell can provide other positive cues that merely looking cannot, baking some cookies or muffins beforehand can be a powerful means of providing a great first impression and making visitors feels like they’re home. The addition of room spray or music may also mean potential homebuyers won’t mind lingering a little longer.

Successfully staging a home can be a matter of common sense, but engaging a buyer’s emotions can go a long way towards making an even better impression.

Benchmark Mortgage

3 Psychological Hacks To Sell Your Home Faster

3 Psychological Hacks That Will Help You Sell Your Home FasterFrom real estate agents to home buyers, there are so many tips out there on how to sell your home that it can be overwhelming to determine which tricks will boost your success rate and make the sale. If you’re looking for a few sure-fire hacks for getting your home off the market quickly, the following may do a lot of the hard work for you so that selling won’t remain a worry for long.

Stick To A Neutral Palette

Neutral colors like white and grey may seem like a boring approach to design, but they’re actually a great way to grab a potential buyer’s attention. While an especially bold color like red or dark blue can distract the viewer, neutral tones will not jar the eye and will enable the viewer to see the features that your home truly offers. Instead of a space they can’t see for the color, they’ll be able to pay attention to the details that really matter.

Discard The Oversized Items

Most of us have an old, bulky piece of furniture that we still haven’t bothered to get rid of, but when preparing your home for viewings you may want to finally let go of this ostentatious piece. A bulky furniture item will make an undersized space look even smaller, whereas – in a large, sprawling space – it will swallow the size of the room. Instead of a large-scale item, stick to classy, medium-sized pieces that will effectively complement each other.

Keep Personal Items To A Minimum

It may seem like personalizing your home, from pictures all over the fridge to movie posters, will add to its appeal, but it can actually take away from the impression that potential buyers will get. While a home that has a few personal touches here and there can make it more memorable, too many of these little details may actually make the viewer feel out of place. Since the end goal is an offer on your home, enabling potential buyers to imagine themselves in your space is key.

There are an endless amount of tricks involved in a successful home sale, but there are a few little hacks you can do that may work wonders on the minds of potential buyers.

Benchmark Mortgage